At Materne by Bel
A long-standing client, the Materne Group manages its product data with the Keendoo software suite. A true partner in product data management, Keendoo equips Materne in France and the United States for the French, US, Canadian, UK, and Chinese markets.

Our collaboration in 3 figures

Since 2014

100 Keendoo users

4 production sites in France and 2 in the USA
Context of
the request

Need to centralize product data
Desire to implement a single management of data for the Materne group's product portfolio.

Need to track product developments
Desire to eliminate the risk of confusion between successive versions of products.

Need to secure products
Desire to avoid errors and regulatory non-compliances.

Need to secure data dissemination
Desire to avoid re-entering data on numerous applications and to distribute controlled, reliable data.
The challenges

Make product data reliable
Provide a structured product data repository to ensure its uniqueness and reliability.

Mastering the product life cycle
Ensure product versioning as they are modified.

Ensuring regulatory compliance
Avoid errors and reduce non-quality costs.

Ensure the conformity of transmitted data
Establish automated distribution channels to information systems.
What we have achieved together
Data centralization in a shared product repository
Product and component specifications (raw materials and packaging) are structured in a centralized product repository. They are collaboratively maintained throughout the product lifecycle.
Product data reliability
Implementation of workflow for creating and validating raw materials, packaging, finished products and their attributes to ensure data compliance.
Product formulation optimization
Automated calculations and a comparative view of different formulation hypotheses make it possible to identify the one that meets the requirements of the briefs and specifications on the key criteria: cost price, Nutri-score, Origin, nutritional values, allergens, etc.
Automatic generation of product sheets
Product sheets are generated automatically, with validated, up-to-date data. They can be edited in different formats according to customer requirements.
Automated distribution of up-to-date data and product sheets
Implementation of automated data distribution channels to internal (SAP4HANA, Data Warehouse, Demand Planning, SalesForce, 3PL) and external (Equadis, 1WorldSync) information systems, thus ensuring optimal reliability and responsiveness.
Keendoo modules used
They complement each other, enabling you to build up a complete, living product data repository.
❝ The idea is to reduce data entry and provide a unified dictionary of all concepts and finished product data to make them available automatically to as many people as possible. At the end of the article process, we can press a button, use the document rendering function and have a unified logistics sheet at group level. We can therefore feed GS1 automatically, at the right time . ❞
Data & Reporting Manager , Materne by Bel



